Jewellery firm prosecuted

A JEWELLERY company has been prosecuted and fined for fly posting by displaying ‘cash for gold’ signs .

Cresta Gems, which has shops in Ripley and Heanor, continued to display adverts at sites in Ripley, Codnor and Langley Mill affixed to traffic signs and displayed on grass verges without permission in October last year despite a warning.

Steven Brimble, representing the company, pleaded guilty to the offence and was fined a total of £1,142 by Southern Derbyshire Magistrates’ Court.

Amber Valley Borough Council said it receives numerous fly-posting complaints from the public. The authority’s regulation manager, Steve Haslam said: “Not only does it look unsightly and create a distraction to road users, it also damages the street furniture where adverts are displayed.

“If Cresta Gems had heeded our earlier warnings it could have avoided this court action.”