Phew what a scorcher: Demand for water increases as temperatures rise

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Severn Trent is reporting a dramatic increase in demand for water over the weekend as temperatures soared and people were out in the garden.

And with the hot weather set to continue, the company is asking customers to remember their great water saving habits Doug Clarke, water efficiency manager for Severn Trent Water, said: “It’s been incredibly hot lately and it looks set to stay that way for at least the next week or so. When the weather gets hotter water use always increases so we have to be extra careful how we use it. In the Severn Trent region we already have some of the most water efficient customers in the country, on average using under 130 litres per day, and so we’re asking all our customers to remember their great water saving habits.

“For example, take a shorter, cool shower; turn taps off and of course be careful about the water you use in the garden. Established lawns and grassed areas generally do not need watering to survive a dry spell. I know it can be tempting to water the garden, but a garden hose can use more water in an hour than a family normally use in two days. Using a watering can to water plants and getting the water as close to the roots as possible in evening time helps to reduce evaporation in the midday sun.

“We recognise that as a water company we must have plans in place to make sure we can cope with supply and demand whatever the weather, but it’s important that we all take steps make sure we are careful with what we use, particularly when it’s hot.

In addition, there are many ways we can become more efficient in the way we use water, so the company has put together some simple tips, which are very easy to incorporate into busy lifestyles:

Use showers (average 40 litres a time) instead of taking a bath (80 litres),

Water plants in the evening – it’ll be more effective as less water will evaporate,

If you’ve got one, turn off your lawn sprinkler – your grass is tough enough to survive,

Wash your car with a bucket and sponge, not a hosepipe – or just wash the windows, lights and mirrors,

Water plants from rainwater butts.

Why not share these tips with your friends and family to help them understand how they can be water efficient too.

For further information on water saving and water saving products visit